Vol. 1 No. 1 (2024): Maiden Edition

Articles

• Using Advocacy Advertising for Promoting Exclusive Breastfeeding among Women in Nigeria

  Abdulrahman Ali Kolawole

  1-12

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• Applying Community Mass Media for the Promotion of Agribusiness in Nigeria

  Queen Ifeoma Nwabueze

  13-23

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• Why Mass Media Messages on Family Planning Fail (Or Succeed): Evidence From A Nigerian Sample

  Chukwuebuka Stephen Nworie

  24-37

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• Influence of Fake News on Voter Perception of Presidential Candidates during Nigeria’s 2023 General Elections

  Chukwuebuka Nicholas Okpala

  38-49

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• Influence of Advertisement in Social Media Comedy Skits on Brand Awareness and Loyalty

  Assumpta Munachimso Emelife

  50-63

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